Privacy Policy

Preface:
Please note that this is a machine translation. The only legally binding version is the German version. You can access the German version by changing the language of the website to German. For reasons of linguistic simplification, the three sexes are not mentioned where a gender-neutral formulation was not possible. In these cases, the masculine terms used also include the feminine and various forms. 

Privacy

We have drawn up this data protection declaration (version 09.11.2020) to explain to you, in accordance with the provisions of the basic data protection regulation (EU) 2016/679, what information we collect, how we use data and what decision-making options you have as a visitor to this website.

Unfortunately, it is in the nature of things that these explanations sound very technical, but we have tried to describe the most important things as simply and clearly as possible.

Automatic data storage

When you visit websites today, certain information is automatically created and stored, including on this website.

When you visit our website as you are visiting it right now, our web server (the computer on which this website is stored) automatically stores information such as

  • the address (URL) of the accessed web page
  • Browser and browser version
  • the operating system used
  • the address (URL) of the previously visited page (referrer URL)
  • the host name and IP address of the device being accessed
  • Date and time

in files (web server log files).

Usually web server log files are stored for two weeks and then automatically deleted. We do not pass on this data, but cannot exclude the possibility that this data may be viewed in the event of illegal behavior.

Cookies

Our website uses HTTP cookies to store user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following privacy policy.

What exactly are cookies?

Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing is not to be dismissed: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, since there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, quasi the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser transmits the “user-related” information back to our site. Thanks to the cookies, our website knows who you are and offers you your usual default settings. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner sites (e.g. Google Analytics). Each cookie is unique because each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, trojans or other “malware”. Cookies also cannot access information on your PC.

For example, cookie data may look like this:

  • Name: _ga
  • Expiration period: 2 years
  • Usage: differentiation of website visitors
  • Example value: GA1.2.1326744211.152311223672

A browser should support the following minimum sizes:

  • A cookie should be able to contain at least 4096 bytes
  • At least 50 cookies should be able to be stored per domain
  • A total of at least 3000 cookies should be able to be stored

What types of cookies are there?

The question which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point we would like to briefly discuss the different types of HTTP cookies.

You can distinguish 4 types of cookies:

Absolutely necessary cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user adds a product to the shopping cart, then continues surfing on other pages and only goes to checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.

Functional Cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and the behavior of the website in different browsers.

Target-oriented cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are stored.

Advertising cookies
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very practical, but also very annoying.

Usually the first time you visit a website, you will be asked which of these types of cookies you want to allow. And of course this decision is also stored in a cookie.

How can I delete cookies?

How and whether you want to use cookies is up to you. Regardless of the service or website from which the cookies originate, you always have the option of deleting cookies, allowing them only partially or deactivating them. For example, you can block third-party cookies, but allow all other cookies.

If you want to find out which cookies are stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set your browser to notify you whenever a cookie is set. In this way, you can decide for each individual cookie whether or not you wish to accept it. The procedure varies from browser to browser. The best thing to do is to look for the instructions in Google with the search term “Delete cookies Chrome” or “Deactivate cookies Chrome” in the case of a Chrome browser or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.

What about my privacy?

Since 2009 there are the so-called “cookie guidelines”. This states that the storage of cookies requires your consent. Within the EU countries, however, there are still very different reactions to these guidelines. In Germany, the cookie guidelines have not been implemented as national law. Instead, the implementation of this guideline was largely carried out in § 15 para.3 of the Telemediengesetz (TMG).

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.

Storage of Personal Data

Personal information that you submit to us electronically on this website, such as your name, e-mail address, postal address or other personal information when submitting a form or comments on the blog, together with the time and IP address, will only be used by us for the purpose stated, kept secure and not disclosed to third parties.

Thus, we use your personal data only for communication with those visitors who expressly request contact and for the processing of the services and products offered on this website. We will not pass on your personal data without your consent, but we cannot exclude the possibility that this data may be viewed in the event of unlawful behaviour.

If you send us personal data by e-mail – thus off this website – we cannot guarantee secure transmission and protection of your data. We recommend that you never send confidential data by e-mail without encryption.

According to article 6 paragraph 1 a DSGVO (legality of processing), the legal basis is that you give us your consent to process the data you have entered. You can revoke this consent at any time – an informal e-mail is sufficient, you will find our contact details in the imprint.

Rights according to the basic data protection regulation

In accordance with the provisions of the DSGVO, you are basically entitled to the following rights:

  • Right of rectification (Article 16 DSGVO)
  • Right of deletion (“right to be forgotten”) (Article 17 DSGVO)
  • Right to restrict processing (Article 18 DSGVO)
  • Right of notification – Obligation to notify in connection with the correction or deletion of personal data or the restriction of processing (Article 19 DPA)
  • Right to data transferability (Article 20 DSGVO)
  • Right of objection (Article 21 DSGVO)
  • Right not to be subject to a decision based solely on automated processing, including profiling (Article 22 DPA)

If you believe that the processing of your data violates data protection law or your data protection rights have otherwise been violated in any way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

Evaluation of visitor behavior

In the following data protection declaration, we inform you whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we cannot draw any conclusions about your personal behavior on this website.

You can find out more about how to object to this evaluation of visit data in the following data protection declaration.

TLS encryption with https

We use https to transmit data tap-proof on the Internet (data protection through technology design article 25 paragraph 1 DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission security by the small lock symbol in the upper left corner of the browser and the use of the scheme https (instead of http) as part of our internet address.

Google Maps Privacy Policy

On our website we use Google Maps from Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transferred to Google and stored on the Google servers. Here we would like to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

What is Google Maps?

Google Maps is an internet map service of the company Google. With Google Maps, you can search online for exact locations of cities, sights, accommodations or businesses using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed next to the location. In order to display the directions, map sections of a location can be integrated into a website using HTML code. Google Maps shows the surface of the earth as a road map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very accurate representations are possible.

Why do we use Google Maps on our website?

All our efforts on this site are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps we can provide you with the most important information about various locations. You can see at a glance where we have our headquarters. The route description always shows you the best or fastest way to reach us. You can call up the directions for routes by car, public transport, on foot or by bicycle. For us the provision of Google Maps is part of our customer service.

What data is stored by Google Maps?

In order for Google Maps to be able to offer its service completely, the company must collect and store data about you. This includes the search terms you enter, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the entered start address is also stored. However, this data storage happens on the websites of Google Maps. We can only inform you about it, but we cannot influence it. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide individual, personalized advertising for you.

Name: NID
Wert: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311223672-5
Purpose: NID is used by Google to adapt advertisements to your Google search. Google uses the cookie to “remember” your most frequently entered search queries or your previous interaction with ads. So you always get customized ads. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.
Expiration date: after 6 months

Note: We cannot guarantee the completeness of the stored data. Especially when using cookies, changes can never be ruled out. In order to identify the cookie NID, a separate test page was created where only Google Maps was integrated.

How long and where is the data stored?

The Google servers are located in data centers around the world. However, most of the servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data on different data carriers. This way the data can be accessed more quickly and is better protected against possible manipulation attempts. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyses the servers, the data is still protected.

Some data is stored by Google for a fixed period of time. For other data, Google only offers the possibility to delete it manually. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months respectively.

How can I delete my data or prevent data storage?

With the automatic deletion of location and activity data introduced in 2019, location and web/app activity information is stored for either 3 or 18 months, depending on your decision, and then deleted. You can also manually delete this data from your history at any time via your Google Account. If you want to completely prevent your location data from being recorded, you must pause the “Web and App activity” section in your Google Account. Click “Data and personalization” and then click the “Activity setting” option. Here you can turn the activities on or off.

You can also disable, delete or manage individual cookies in your browser. Depending on which browser you use, this always works slightly differently. The following instructions show you how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set your browser to notify you whenever a cookie is set. In this way, you can decide for each individual cookie whether you want to allow it or not.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to learn more about Google’s data processing, we recommend that you read the company’s own privacy policy at https://policies.google.com/privacy?hl=de.

Google Fonts Privacy Policy

On our website we use Google Fonts. These are the “Google fonts” of the company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

To use Google fonts, you do not need to log in or provide a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google Account, you do not need to worry about your Google Account information being submitted to Google while using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this information securely. We will see in detail how the data storage looks exactly.

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users for free.

Many of these fonts are published under the SIL Open Font License, while others are published under the Apache License. Both are free software licenses.

Why do we use Google Fonts on our website?

With Google Fonts we can use fonts on our own website, but we do not have to upload them to our own server. Google Fonts is an important component to keep the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage especially for the use with mobile devices. If you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can visually distort some texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts to make our entire online service as beautiful and consistent as possible.

What data does Google store?

When you visit our website, the fonts are reloaded via a Google server. This external call transfers data to the Google servers. In this way Google also recognizes that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end user data to what is necessary for a proper provision of fonts. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software sector.

Google Fonts securely stores CSS and font requests at Google and is therefore protected. Through the collected usage figures, Google can determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the BigQuery database of Google Fonts. Entrepreneurs and developers use Google’s BigQuery web service to examine and move large amounts of data.

However, it should also be noted that each Google Font request automatically sends information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.

How long and where is the data stored?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use the fonts with the help of a Google style sheet. A stylesheet is a style template that allows you to easily and quickly change, for example, the design or font of a web page.

The font files are stored at Google for one year. Google’s goal is to improve the loading time of web pages. If millions of web pages link to the same fonts, they are cached after the first visit and reappear immediately on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage and improve design.
How can I delete my data or prevent data storage?

The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transferred to Google when the page is viewed. To delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=311223672. In this case you only prevent data storage if you do not visit our site.

Unlike other web fonts, Google allows us unlimited access to all fonts. So we have unlimited access to a sea of fonts and can thus get the best out of our website. You can find more information about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311223672. There Google does address privacy issues, but it does not provide really detailed information about data storage. It is relatively difficult to get really detailed information about stored data from Google.

You can also find out which data is basically collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

Google Analytics Privacy Policy

On our website we use the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, when you click on a link, this action is stored in a cookie and sent to Google Analytics. With the help of the reports we receive from Google Analytics, we can better tailor our website and services to your needs. In the following we will go into more detail about the tracking tool and inform you in particular about what data is stored and how you can prevent this.

What is Google Analytics?

Google Analytics is a tracking tool that serves to analyze the data traffic on our website. To make Google Analytics work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behavior. These reports may include the following:

  • Target group reports: Through target group reports we get to know our users better and know more precisely who is interested in our service.
  • Advertising reports: Advertising reports help us to analyze and improve our online advertising.
  • Acquisition reports: Acquisition reports give us helpful information on how we can get more people interested in our service.
  • Behavioral Reports: Here we learn how you interact with our website. We can track which path you take on our site and which links you click on.
  • Conversion reports: Conversion is the process by which you perform a desired action based on a marketing message. For example, when you go from a mere website visitor to a buyer or newsletter subscriber. We use these reports to learn more about how our marketing activities are received by you. This is how we want to increase our conversion rate.
  • Real-time reports: Here we always know immediately what is happening on our website. For example, we can see how many users are currently reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.

The statistically evaluated data give us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it can be found more easily by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested.

Which data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID associated with your browser cookie. This way Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a “returning” user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles.

Through identifiers such as cookies and app instance IDs, your interactions on our website are measured. Interactions are all kinds of actions you perform on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics can be linked to third-party cookies. Google does not pass on any Google Analytics data unless we as the website operator authorize it. Exceptions may be made if required by law.

The following cookies are used by Google Analytics:

Name: _ga
Wert: 2.1326744211.152311223672-5
Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to differentiate between website visitors.
Expiration date: after 2 years

Name: _gid
Wert: 2.1687193234.152311223672-1
Purpose: The cookie is also used to differentiate between website visitors.
Expiration date: after 24 hours

Name: _gat_gtag_UA_Value: 1
Purpose: Used to lower the request rate. If Google Analytics is provided via the Google Tag Manager, this cookie is named _dc_gtm_ .
Expiration date: after 1 minute

Name: AMP_TOKEN
Value: not specified
Purpose: The cookie has a token with which a user ID can be retrieved from the AMP Client ID Service. Other possible values indicate a logout, a request or an error.
Expiration date: after 30 seconds up to one year

Name: __utma
Wert: 1564498958.1564498958.1564498958.1
Purpose: This cookie allows us to track your behavior on the site and measure performance. The cookie is updated each time information is sent to Google Analytics.
Expiration date: after 2 years

Name: __utmt
Value: 1
Purpose: The cookie is used like _gat_gtag_UA_ to throttle the request rate.
Expiration date: after 10 minutes

Name: __utmb
Value: 3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiration date: after 30 minutes

Name: __utmc
Value: 167421564
Purpose: This cookie is used to establish new sessions for returning visitors. This is a session cookie, and it is only stored until you close the browser.
Expiration date: After closing the browser

Name: __utmz
value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: The cookie is used to identify the source of traffic to our website. This means that the cookie stores where you came to our website from. This may have been another site or an advertising campaign.
Expiration date: after 6 months

Name: __utmv
Value: not specified
Purpose: The cookie is used to store user-defined user data. It is always updated when information is sent to Google Analytics.
Expiration date: after 2 years

Note: This list cannot claim to be complete, as Google constantly changes the choice of its cookies.

Here we show you an overview of the most important data collected with Google Analytics:

heat maps: Google creates so-called heat maps. With Heatmaps you can see exactly those areas that you click on. This way we get information where you are “on the road” on our site.

Session duration: Google defines session duration as the time you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

Bouncerate: A bouncer is when you only view one page on our website and then leave our website.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP address: The IP address is only shown in abbreviated form so that no clear assignment is possible.

location: The IP address can be used to determine the country and your approximate location. This process is also known as IP location determination.

Technical Information: Technical information includes your browser type, your internet provider or your screen resolution.

Source of origin: Google Analytics or us, is of course also interested in which website or which advertisement brought you to our site.

Other data includes contact details, any ratings you may have received, media playback (e.g. when you play a video on our site), sharing content via social media or adding to your favorites. This list does not claim to be exhaustive and serves only as a general orientation for data storage by Google Analytics.

How long and where is the data stored?

Google has distributed your servers all over the world. Most servers are located in America and therefore your data is usually stored on American servers. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on different physical media. This has the advantage that the data can be retrieved more quickly and is better protected against manipulation. In every Google data center there are appropriate emergency programs for your data. If, for example, Google’s hardware fails or natural disasters paralyze servers, the risk of a service interruption at Google remains low.

Google Analytics has a standard retention period of 26 months for your user data. Then your user data will be deleted. However, we do have the option to choose the retention period of user data ourselves. We have five options for this:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

When the specified period has expired, the data is deleted once a month. This retention period applies to your data associated with cookies, user recognition and advertising IDs (e.g., DoubleClick domain cookies). Reporting results are based on aggregated data and are stored independently of user data. Aggregated data is a fusion of individual data into a larger unit.
How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to obtain information about your data, update it, delete it or restrict its storage. By using the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js) you prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only disables the data collection by Google Analytics.

If you basically want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311223672. We hope we have been able to provide you with the most important information about data processing by Google Analytics. If you want to learn more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics IP anonymization

We have implemented the IP address anonymization of Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of local data protection authorities if they prohibit the storage of the complete IP address. IP addresses are anonymized or masked as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is saved or processed.

More information about IP anonymization can be found at https://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics reports on demographic characteristics and interests

We have enabled the advertising reporting features in Google Analytics. The demographic and interest reports include information on age, gender and interests. This enables us to get a better picture of our users without having to assign this data to individual persons. You can learn more about the advertising features at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.

You can stop using the activities and information of your Google Account by checking the checkbox under “Advertising settings” on https://adssettings.google.com/authenticated.

Google Analytics add-on for data processing

We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the “Data Processing Addendum” in Google Analytics.

You can find out more about the data processing addendum for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Google Tag Manager Privacy Policy

For our website we use the Google Tag Manager of the company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. This Tag Manager is one of many helpful marketing products from Google. The Google Tag Manager allows us to centrally install and manage code sections of various tracking tools that we use on our website.

In this privacy policy we would like to explain in more detail what the Google Tag Manager does, why we use it and how we process data.

What is the Google Tag Manager?

The Google Tag Manager is an organization tool that allows us to centrally integrate and manage website tags through a single user interface. Tags are small sections of code that, for example, record (track) your activities on our website. For this purpose JavaScript code sections are inserted into the source code of our website. The tags often come from Google internal products like Google Ads or Google Analytics, but also tags from other companies can be integrated and managed via the manager. Such tags perform different tasks. They can collect browser data, feed marketing tools with data, integrate buttons, set cookies and also track users across multiple websites.

Why do we use the Google Tag Manager for our website?

As they say: Organization is half the battle! And that also applies to the maintenance of our website. To make our website as good as possible for you and all people interested in our products and services, we need various tracking tools like Google Analytics. The data collected by these tools show us what interests you most, where we can improve our services and to which people we should still show our offers. And for this tracking to work, we have to integrate appropriate JavaScript codes into our website. In principle, we could integrate each code section of the individual tracking tools separately into our source code. However, this requires a relatively large amount of time and it is easy to lose track. Therefore we use the Google Tag Manager. We can easily integrate the necessary scripts and manage them from one place. Furthermore, the Google Tag Manager offers an easy to use user interface and no programming skills are required. So we manage to keep order in our tag jungle.

What data is stored by Google Tag Manager?

The Tag Manager itself is a domain that does not set cookies and does not store any data. It acts as a mere “manager” of the implemented tags. The data captures the individual tags of the different web analysis tools. In the Google Tag Manager, the data is virtually routed to the individual tracking tools and not stored.

However, the situation is completely different with the tags of the various web analysis tools, such as Google Analytics. Depending on the analysis tool, different data about your web behavior is usually collected, stored and processed with the help of cookies. For this purpose, please read our data protection texts on the individual analysis and tracking tools that we use on our website.

In the account settings of the Tag Manager we have allowed Google to receive anonymized data from us. However, this only concerns the use and usage of our Tag Manager and not your data, which is stored via the code sections. We allow Google and others to receive selected data in anonymized form. We thus agree to the anonymous transfer of our website data. Despite long research, we were not able to find out exactly which summarized and anonymous data is forwarded. In any case, Google will delete all information that could identify our website. Google combines the data with hundreds of other anonymous website data and creates user trends as part of benchmarking measures. In benchmarking, our own results are compared with those of our competitors. Based on the collected information, processes can be optimized.

How long and where is the data stored?

When Google stores data, this data is stored on its own Google servers. The servers are distributed all over the world. Most of them are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can find out exactly where the Google servers are located.

How long the individual tracking tools store data about you can be found in our individual privacy texts for each tool.

How can I delete my data or prevent data storage?

The Google Tag Manager itself does not set any cookies, but manages tags of different tracking websites. In our privacy policy for the individual tracking tools, you will find detailed information on how to delete or manage your data.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311223672. If you want to learn more about the Google Tag Manager, we recommend the FAQs at https://www.google.com/intl/de/tagmanager/faq.html.

Google Site Kit Privacy Policy

We have integrated the WordPress plugin Google Site Kit from the American company Google Inc. into our website. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Site Kit, we can quickly and easily view statistics from various Google products such as Google Analytics directly in our WordPress dashboard. The tool or the tools integrated into Google Site Kit also collect personal data from you. In this privacy policy we explain why we use Google Site Kit, how long and where data is stored and which other privacy texts are relevant to you in this context.

What is Google Site Kit?

Google Site Kit is a plug-in for the content management system WordPress. With this plugin we can view important statistics for website analysis directly in our dashboard. These are statistics that are collected by other Google products. First of all from Google Analytics. In addition to Google Analytics, the services Google Search Console, Page Speed Insight, Google AdSense, Google Optimize and Google Tag Manager can also be linked to Google Site Kit.

Why do we use Google Site Kit on our website?

As a service provider it is our task to offer you the best possible experience on our website. We want you to feel comfortable on our website and find exactly what you are looking for quickly and easily. Statistical evaluations help us to get to know you better and to adapt our offer to your wishes and interests. We use various Google tools for these evaluations. Site Kit makes our work much easier in this respect because we can view and analyze the statistics of Google products right in the dashboard. So we don’t have to register for each tool separately. Site Kit thus always provides a good overview of the most important analysis data.

What data is stored by Google Site Kit?

If you have actively agreed to tracking tools in the cookie notice (also called script or banner), Google products such as Google Analytics will set cookies and send data from you, for example about your user behavior, to Google, where it is stored and processed. This includes personal data such as your IP address.

For more detailed information on the individual services, we have separate text sections in this privacy policy. For example, take a look at our data protection declaration on Google Analytics. Here we go into the collected data in great detail. You will learn how long Google Analytics stores, manages and processes data, which cookies can be used and how you can prevent data storage. We also have our own privacy policy with comprehensive information for other Google services such as Google Tag Manager or Google AdSense.

In the following, we show you exemplary Google Analytics cookies that can be set in your browser, provided that you have basically agreed to the data processing by Google. Please note that these cookies are only a selection:

Name: _ga
Wert:2.1326744211.152311223672-2
Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to differentiate between website visitors.
Expiration date: after 2 years

Name: _gid
Wert:2.1687193234.152311223672-7
Purpose: This cookie is also used to differentiate between website visitors.
Expiration date: after 24 hours

Name: _gat_gtag_UA_Value: 1
Purpose: This cookie is used to lower the request rate.
Expiration date: after 1 minute

How long and where is the data stored?

Google stores collected data on its own Google servers, which are distributed worldwide. Most of the servers are located in the United States and therefore it is easily possible that your data is stored there as well. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the company provides servers.

Data collected by Google Analytics is stored for 26 months in a standardized way. Afterwards your user data will be deleted. The retention period applies to all data linked to cookies, user recognition and advertising IDs.

How can I delete my data or prevent data storage?

You always have the right to obtain information about your data, to have your data deleted, corrected or restricted. You can also deactivate, delete or manage cookies in your browser at any time. Here we show you the corresponding instructions of the most common browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311223672. To learn more about data processing by Google, we recommend that you read Google’s comprehensive privacy policy at https://policies.google.com/privacy?hl=de.

Hotjar Privacy Policy

We use Hotjar from Hotjar Limited (Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta) on our website to statistically evaluate visitor data. Hotjar is a service that analyses the behaviour and feedback of you as a user on our website through a combination of analysis and feedback tools. We receive reports and visual representations from Hotjar that show us where and how you “move” around our site. Personal information is automatically anonymized and never reaches Hotjar’s servers. This means that you are not personally identified as a website user and we still learn a lot about your user behavior.

What is Hotjar?

As mentioned in the section above, Hotjar helps us analyze the behavior of our site visitors. Among the tools Hotjar offers are heat maps, conversion funnels, visitor recording, incoming feedback, feedback polls and surveys (for more information, please visit https://www.hotjar.com/). In this way, Hotjar helps us to provide you with a better user experience and service. On the one hand, it provides us with a good analysis of online behavior, and on the other hand, it gives us good feedback on the quality of our website. Besides all the technical analysis aspects, we also want to know your opinion about our website. And with the feedback tool exactly that is possible.

Why do we use Hotjar on our website?

In recent years, the importance of user experience on websites has increased significantly. And with good reason. A website should be designed so that you as a visitor feel comfortable and find your way around easily. Thanks to Hotjar’s analysis and feedback tools, we can make our website and our services more attractive. Hotjar’s heat maps have proven to be especially valuable for us. Heat maps are a form of presentation for the visualization of data. Hotjar’s heat maps enable us to see exactly what you like to click, tap and scroll to.

What data is stored by Hotjar?

As you surf through our website, Hotjar automatically collects information about your user behavior. To be able to collect this information, we have installed a tracking code on our website. The following data can be collected about your computer or browser:

  • IP address of your computer (collected and stored in an anonymous format)
  • Screen size
  • Browser info (which browser, which version etc.)
  • Your location (but only the country)
  • Your preferred language setting
  • Visited websites (subpages)
  • Date and time of access to one of our sub-pages (web pages)

Cookies also store data that is placed on your computer (usually in your browser). No personal data is collected in them. As a matter of principle, Hotjar does not pass on any collected data to third parties. However, Hotjar expressly points out that it is sometimes necessary to share data with Amazon Web Services. In this case, parts of your information will be stored on their servers. However, Amazon is bound by a confidentiality obligation not to disclose this data.

Only a limited number of people (Hotjar employees) have access to the stored information. The Hotjar servers are protected by firewalls and IP restrictions (access only to authorized IP addresses). Firewalls are security systems that protect computers from unwanted network access. They are designed to act as a barrier between Hotjar’s secure internal network and the Internet. Furthermore, Hotjar also uses third-party companies such as Google Analytics or Optimizely for its services. These companies may also store information that your browser sends to our website.

The following cookies are used by Hotjar. Since we refer, among other things, to the cookie list from Hotjar’s privacy policy at https://www.hotjar.com/legal/policies/cookie-information, not every cookie has an exemplary value. The list shows examples of Hotjar cookies used and does not claim to be complete.

Name: ajs_anonymous_id
Wert: %2258832463-7cee-48ee-b346-a195f18b06c3%22311223672-5
Purpose: The cookie is usually used for analysis purposes and helps count visitors to our site by tracking whether you have been to this page before.
Expiration date: after one year

Name: ajs_group_id
Value: 0
Purpose: This cookie collects data about user behavior. This data can then be assigned to a specific visitor group based on commonalities among website visitors.
Expiration date: after one year

Name: _hjid
Wert: 699ffb1c-4bfb-483f-bde1-22cfa0b59c6c
Purpose: The cookie is used to maintain a Hotjar user ID that is unique to the site in the browser. In this way, user behavior can be assigned to the same user ID on subsequent visits.
Expiration date: after one year

Name: _hjMinimizedPolls
Value: 462568311223672-8
Purpose: Whenever you minimize a feedback poll widget, Hotjar sets this cookie. The cookie ensures that the widget is actually minimized when you surf our site.
Expiration date: after one year

Name: _hjIncludedInSample
Value: 1
Purpose: This session cookie is set to inform Hotjar if you are part of the selected persons (sample) that will be used to create funnels.
Expiration date: after one year

Name: _hjClosedSurveyInvites
Purpose: This cookie is set when you receive an invitation to a feedback survey via a pop-up window. The cookie is used to ensure that this invitation only appears once for you.
Expiration date: after one year

Name: _hjDonePolls
Purpose: As soon as you end a feedback “question and answer session” with the so-called Feedback Poll Widget, this cookie is set in your browser. This prevents Hotjar from sending you the same surveys again in the future.
Expiration date: after one year

Name: _hjDoneTestersWidgets
Purpose: This cookie is used as soon as you enter your data in the “Recruit User Tester Widget”. With this widget we want to hire you as a tester. The cookie is used so that this form does not appear again and again.
Expiration date: after one year

Name: _hjMinimizedTestersWidgets
Purpose: To ensure that the “Recruit User Tester” is minimized on all our pages, once you have minimized it, this cookie is set.
Expiration date: after one year

Name: _hjShownFeedbackMessage
Purpose: This cookie is set when you have minimized or supplemented the incoming feedback. This is done so that the incoming feedback is immediately loaded as minimized when you navigate to another page where it should be displayed.
Expiration date: after one year

How long and where is the data stored?

We have installed a tracking code on our website which is transmitted to the Hotjar servers in Ireland (EU). This tracking code contacts Hotjar’s servers and sends a script to your computer or device that you use to access our site. The script collects certain information regarding your interaction with our site. This data is then sent to Hotjar’s servers for processing. Hotjar has imposed a 365-day data retention period on itself. This means that all data that Hotjar has collected that is older than one year is automatically deleted.

How can I delete my data or prevent data storage?

Hotjar does not store any of your personal data for analysis. The company even advertises with the slogan “We track behavior, not individuals”. You also always have the option to prevent the collection of your data. All you have to do is go to the “Opt-out page” and click on “Disable Hotjar”. Please note that deleting cookies, using the private mode of your browser or using another browser will result in data being collected again. Furthermore, you can also activate the “Do Not Track” button in your browser. In the browser Chrome, for example, you have to click on the three bars at the top right and go to “Settings”. There you will find the option “Send a “Do Not Track” request with browser access” in the “Privacy” section. Now just activate this button and no data will be collected by Hotjar.

For more details on the privacy policy and what data is collected by Hotjar in what way, please visit https://www.hotjar.com/legal/policies/privacy?tid=311223672.

Newsletter Privacy Policy

If you register for our newsletter, you provide the above mentioned personal data and give us the right to contact you by e-mail. We use the data stored during the registration for the newsletter exclusively for our newsletter and do not pass them on.

If you unsubscribe from our newsletter – you will find the link for this at the bottom of every newsletter – we will delete all data that was saved when you subscribed to the newsletter.

Google Ads (Google AdWords) Conversion Tracking Privacy Policy

We use Google Ads (formerly Google AdWords) as an online marketing measure to promote our products and services. In this way we want to make more people aware of the high quality of our offers on the Internet. Within the scope of our advertising measures through Google Ads, we use the conversion tracking of the company Google Inc. on our website. In Europe, however, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. This free tracking tool allows us to better tailor our advertising offer to your interests and needs. In the following article, we will explain in more detail why we use conversion tracking, what data is stored and how you can prevent this data storage.

What is Google Ads Conversion Tracking?

Google Ads (formerly Google AdWords) is the in-house online advertising system of Google Inc. We are convinced of the quality of our offer and want as many people as possible to get to know our website. In the online area, Google Ads offers the best platform for this. Of course, we also want to get an exact overview of the cost-benefit factor of our advertising campaigns. Therefore we use the conversion tracking tool of Google Ads.

But what is a conversion actually? A conversion occurs when you go from being a purely interested website visitor to an acting visitor. This happens whenever you click on our ad and then perform another action, such as visiting our website. With Google’s conversion tracking tool, we record what happens after a user clicks on our Google Ads ad. For example, we can see if products are purchased, services are used or if users have subscribed to our newsletter.

Why do we use Google Ads conversion tracking on our website?

We use Google Ads to draw attention to our offer on other websites. The goal is that our advertising campaigns really only reach those people who are interested in our offers. With the conversion tracking tool we see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We see how many customers interact with our ads on a device and then make a conversion. With this data we can calculate our cost-benefit factor, measure the success of individual advertising measures and consequently optimize our online marketing measures. Furthermore, we can use the data to make our website more interesting for you and adapt our advertising offer even more individually to your needs.

What data is stored by Google Ads Conversion-Tracking?

We have integrated a conversion tracking tag or code snippet on our website to better analyze certain user actions. If you now click on one of our Google Ads ads, the “conversion” cookie from a Google domain is stored on your computer (usually in the browser) or mobile device. Cookies are small text files that store information on your computer.

Here are the data of the most important cookies for Google’s conversion tracking:

Name: Conversion
Value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ311223672-3
Purpose: This cookie stores every conversion you make on our site after you have come to us via a Google Ad.
Expiration date: after 3 months

Name: _gac
Value: 1.1558695989.EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE
Purpose: This is a classic Google Analytics cookie and is used to record various actions on our website.
Expiration date: after 3 months

Note: The _gac cookie only appears in connection with Google Analytics. The above list does not claim to be complete, as Google always uses other cookies for analytical evaluation.

As soon as you complete an action on our website, Google recognizes the cookie and saves your action as a so-called conversion. As long as you are surfing on our website and the cookie has not expired, we and Google recognize that you have found us through our Google Ads display. The cookie is read out and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. The conversion tracking of Google Ads can be further refined and improved using Google Analytics. For ads that Google displays in multiple locations on the web, our domain may set cookies named “__gads” or “_gac”. Since September 2017, various campaign information has been stored by analytics.js with the _gac cookie. The cookie saves this data as soon as you visit one of our pages for which the automatic tagging of Google Ads has been set up. In contrast to cookies that are set for Google domains, Google can only read these conversion cookies if you are on our website. We do not collect or receive any personal data. We receive a report with statistical evaluations from Google. For example, we find out the total number of users who clicked on our advertisement and we see which advertising measures were well received.

How long and where is the data stored?

At this point we would like to point out that we have no influence on how Google uses the collected data. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies named “Conversion” and “_gac” (which is used in connection with Google Analytics) have an expiration date of 3 months.

How can I delete my data or prevent data storage?

You have the option not to participate in Google Ads conversion tracking. If you disable the Google Conversion Tracking cookie through your browser, you are blocking conversion tracking. In this case you will not be included in the tracking tool statistics. You can change the cookie settings in your browser at any time. This works slightly differently in each browser. Here you will find instructions on how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set your browser to notify you whenever a cookie is set. In this way, you can decide for each individual cookie whether or not you wish to accept it. Downloading and installing this browser plug-in on https://support.google.com/ads/answer/7395996 will also disable all “advertising cookies”. Remember that by deactivating these cookies you do not prevent advertising, only personalized advertising.

Through the certification for the American-European data protection agreement “Privacy Shield”, the American company Google LLC must comply with the data protection laws applicable in the EU. If you would like to learn more about data protection at Google, we recommend Google’s general data protection declaration: https://policies.google.com/privacy?hl=de.

Microsoft Advertising Privacy Policy

For our on-line marketing measures we use also the advertising program Microsoft Advertising of the enterprise Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. With the help of Microsoft Advertising we want to make many people aware of the high quality of our products and/or services. For this purpose we use a technology (conversion tracking tool) from Microsoft on our website, which also stores data about you. In this privacy policy we will go into more detail about this service, show you which data is stored, managed and processed and how you can prevent this data storage.

What is Microsoft Advertising?

Perhaps you know Microsoft Advertising rather under the former name “Bing Ads”. This is an advertising program from Microsoft that is based on a pay-per-click system. This means that advertisers can place ads on the search engines Bing and Yahoo! and only pay when a user clicks on the ad.

Why do we use Microsoft Advertising?

We are convinced of our offers and naturally want to present them to a broad public. With Microsoft Advertising we can bring our products or services closer to exactly those people who are really interested in them. We do not only want to present our products on the famous search engine Google, but also on Bing and Yahoo! With Microsoft Advertising we also have the possibility to place ads in the so-called “Microsoft Audience Network”. For example, we can also place ads in LinkedIn. Through conversion tracking, we learn, for example, which ad you found us through, which subpages you particularly like and which actions you perform on our website. This data enables us to adapt our website, our advertisements and our offers much better to your needs.
Which data is stored by Microsoft Advertising?

We have integrated a conversion tracking tag (a small code snippet) from Microsoft Advertising into our website. This is the so-called Universal Event Tracking (UET) tag. If you come to our website via a Microsoft advertisement, we can use this tracking tool to learn more about your user behavior on our website. For example, we learn about which keyword or ad you came to us, what you click on our website, how many people visit our website via Microsoft Ads and how long you stay on our website. All of this data relates to user behavior and not to personal data. We therefore only receive data or evaluations of your web behavior, but no personal information. Microsoft uses the data to optimize its own advertising offer and other services. If you have a Microsoft account, the data collected can be linked to your account. It is also possible that Microsoft may recognize and store your IP address. In order to store all this data on your user behaviour, the following cookie is set in your browser after you have come to our website via a Microsoft ad:

Name: MUIDB
Wert: 08A53CA3313F6255044C307E353F61CD
Purpose: This cookie is set by our embedded Microsoft tag (UET tag) and is used for synchronization across different Microsoft websites. This allows users to be recognized across different domains.
Expiration date: after one year

However, if you access our website via a Bing display, for example, other cookies may be set in your browser. Here we show you a selection of other cookies:

Name: ABDEF
Wert: V=0&ABDV=0&MRNB=1594294373452&MRB=0311223672-7
Purpose: We were not able to obtain more detailed information about this cookie.
Expiration date: after one year

Name: SRCHD
Value: AF=NOFORM
Purpose: This cookie is responsible for the functionality of the tracking or website.
Expiration date: after one year

Name: SRCHHPGUSR
Wert: WTS=63729889193&HV=1594294374&CW=1920&CH=937&DPR=1&UTC=120&DM=0
Purpose: This cookie tracks and stores your user behavior on our website and the interaction of the Bing-Map interface.
Expiration date: after one year

Name: SRCHUID
Wert: V=2&GUID=157B20CCF36A43F3A4AE9790346EB7A7&dmnchg=1
Purpose: This cookie tracks and stores your user behavior on our website and the interaction of the Bing Map API.
Expiration date: after one year

Name: _EDGE_S
Wert: mkt=de-at&SID=2EE7002D956A61511D280F2F9474607311223672-2
Purpose: This cookie collects and stores your user behavior across multiple websites. The aim of targeting is to better adapt advertising measures to the interests of our target group.
Expiration date: after the end of the browser session

Name: _SS
Wert: SID=2EE7002D956A61511D280F2F94746077311223672-9
Purpose: This cookie is used, among other things, to recognize how you as a user have accessed our website. In other words, which advertisement led you to our website.
Expiration date: after one year
How long and where is the data stored?

We have no influence on how Microsoft uses the collected user data. Microsoft has its own servers in operation worldwide. Most of them are located in the United States and therefore your data can be stored, managed and processed on the American servers. Microsoft stores data (especially personal data) for as long as it is necessary to provide its own services or products or for legal purposes. Microsoft also mentions that the actual length of time for which data is stored varies greatly and depends on the product in question.

For search queries via Bing, Microsoft will delete your stored search queries after 6 months by deleting your IP address. Cookie IDs, such as those generated by the MUID cookie, are erased after 18 months.
How can I delete my data or prevent data storage?

You have the option of not participating in the conversion tracking of Microsoft Ads at any time. If you do not want to receive interest-based ads from Microsoft Advertising, you can turn off this feature at https://account.microsoft.com/privacy/ad-settings/signedout. You can also disable, manage or delete all cookies in your browser. Each browser works a little differently. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

We hope to have given you an overview of the data processing by Microsoft Ads conversion tracking. Of course, it is always possible that the privacy policy at Microsoft will change. For more information and to stay up-to-date, we also recommend that you read Microsoft’s privacy policy at https://privacy.microsoft.com/de-de/privacystatement.

Embedded Social Media Elements Privacy Policy

We integrate elements of social media services on our website to display images, videos and text.
When you visit pages that display these elements, data is transferred from your browser to the respective social media service and stored there. We have no access to this data.
The following links will take you to the pages of the respective social media services where it is explained how they handle your data:

Instagram Privacy Policy: https://help.instagram.com/519522125107875
For YouTube the Google Privacy Policy applies: https://policies.google.com/privacy?hl=de
Facebook data policy: https://www.facebook.com/about/privacy
Twitter Privacy Policy: https://twitter.com/de/privacy

LinkedIn Privacy Policy

On our website we use social plug-ins from the social media network LinkedIn, the company LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. The social plug-ins can be feeds, content sharing or linking to our LinkedIn site. The social plug-ins are clearly marked with the well-known LinkedIn logo and allow, for example, to share interesting content directly through our website. For the European Economic Area and Switzerland, LinkedIn Ireland Unlimited Company Wilton Place in Dublin is responsible for data processing.

By embedding such plug-ins, data can be sent to LinkedIn, stored and processed there. In this privacy policy we would like to inform you what data is involved, how the network uses this data and how you can manage or stop the data storage.

What is LinkedIn?

LinkedIn is the largest social network for business contacts. Unlike Facebook, for example, it focuses exclusively on building business contacts. Companies can use the platform to present services and products and to establish business relationships. Many people also use LinkedIn for job search or to find suitable employees for their own company. In Germany alone, the network has over 11 million members. In Austria there are about 1.3 million.

Why do we use LinkedIn on our website?

We know how busy you are. You can’t follow all social media channels individually. Even if, as in our case, it would be worth it. Because we always post interesting news or reports that are worth spreading. That’s why we have created the possibility on our website to share interesting content directly on LinkedIn or to link directly to our LinkedIn page. We consider built-in social plug-ins as an extended service on our website. The information LinkedIn collects also helps us to show possible advertising to people who are interested in our services.

What data is stored by LinkedIn?

LinkedIn does not store any personal data simply by integrating the social plug-ins. LinkedIn calls this data, which is generated by plug-ins, passive impressions. However, if you click on a social plug-in, for example to share our content, the platform stores personal data as so-called “active impressions”. This is the case regardless of whether you have a LinkedIn account or not. If you are logged in, the collected data is assigned to your account.

Your browser connects directly to LinkedIn’s servers when you interact with our plug-ins. This is how the company logs various usage data. In addition to your IP address, this may include login information, device information, or information about your Internet or mobile phone provider. If you access LinkedIn services from your smartphone, your location (after you allow it) can also be determined. LinkedIn may also share this information in “hashed” form with third-party advertisers. Hashing means that a record is converted into a string. This makes it possible to encrypt the data in a way that people cannot be identified.

Most data about your user behavior is stored in cookies. These are small text files that are usually set in your browser. But LinkedIn can also use web beacons, pixel tags, display tags and other device identifiers.

Various tests also show which cookies are set when a user interacts with a social plug-in. The data found cannot claim to be exhaustive and is only used as an example. The following cookies were set without being logged in to LinkedIn:

Name: bcookie
Wert: =2&34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16311223672-
Purpose: The cookie is a so-called “browser ID cookie” and thus stores your identification number (ID).
Expiration date: After 2 years

Name: long
Value: v=2&long=en-en
Purpose: This cookie stores your preset or preferred language.
Expiration date: after session end

Name: lidc
Wert: 1818367:t=1571904767:s=AQF6KNnJ0G311223672…
Purpose: This cookie is used for routing. Routing records how you got to LinkedIn and how you navigate through the site.
Expiration date: after 24 hours

Name: rtc
Value: kt0lrv3NF3x3t6xvDgGrZGDKkX
Purpose: No further information could be found out about this cookie.
Expiration date: after 2 minutes

Name: JSESSIONID
Wert: ajax:3112236722900777718326218137
Purpose: This is a session cookie that LinkedIn uses to maintain anonymous user sessions through the server.
Expiration date: after session end

Name: bscookie
Value: “v=1&201910230812…
Purpose: This cookie is a security cookie. LinkedIn describes it as a secure browser ID cookie.
Expiration date: after 2 years

Name: fid
Value: AQHj7Ii23ZBcqAAAA…
Purpose: No further information could be found for this cookie.
Expiration date: after 7 days

Note: LinkedIn also works with third party providers. That’s why we recognized the two Google Analytics cookies _ga and _gat during our test.

How long and where is the data stored?

Generally, LinkedIn will retain your personal information for as long as the company considers it necessary to provide its services. However, LinkedIn will delete your personal information when you delete your account. In some exceptional cases, LinkedIn may retain some information in aggregate and anonymous form even after you delete your account. Once you delete your account, other people will not be able to see your information within one day. LinkedIn always deletes the data within 30 days. LinkedIn does, however, retain data if required to do so by law. Data that can no longer be assigned to any person remains stored even after the account has been closed. The data is stored on different servers in America and probably also in Europe.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. In your LinkedIn account you can manage, change and delete your data. You can also request a copy of your personal information from LinkedIn.

This is how you access the account information in your LinkedIn profile:

In LinkedIn, click on your profile icon and select the “Settings and Privacy” section. Now click “Privacy” and then click “Change” in the “How LinkedIn uses your data” section. In a short time, you will be able to download selected information about your web activity and account history.

You also have the option to disable LinkedIn’s data processing in your browser. As mentioned above, LinkedIn stores most data through cookies that are set in your browser. You can manage, disable or delete these cookies. Depending on which browser you have, the administration works slightly differently. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to accept the cookie or not.

LinkedIn is an active participant of the EU-U.S. Privacy Shield Framework. This framework ensures a correct data transfer between the USA and the European Union. You can learn more about it at https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0. We have tried to provide you with the most important information about data processing by LinkedIn. At https://www.linkedin.com/legal/privacy-policy you can learn more about the data processing of the social media network LinkedIn.

Gravatar Privacy Policy

On our website we have the Gravatar plug-in from Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA) on our website. Gravatar is automatically activated on all WordPress websites. This function allows user images (avatars) to be displayed in published articles or comments, provided that the corresponding e-mail address is registered with www.gravatar.com.

Through this function, data is sent to Gravatar or Automattic Inc., where it is stored and processed. In this privacy policy, we would like to inform you what data is involved, how the network uses this data and how you can manage or prevent data storage.

What is Gravatar?

Gravatar basically stands for “Globally Recognized Avatar” and this refers to a globally available avatar (a user image) that is linked to the e-mail address. The company Gravatar is the world’s leading provider of this service. As soon as a user enters the e-mail address on a website, which is also registered with Gravatar at www.gravatar.com, a previously stored image is automatically displayed together with a published article or comment.
Why do we use Gravatar on our website?

There is often talk about anonymity on the Internet. By using an avatar, users get a face to the people commenting. In addition, one is generally more easily recognized on the net and can thus build up a certain degree of familiarity. Many users enjoy the advantages of such a user image and want to appear personal and authentic on the net. Of course we want to offer you the possibility to display your gravatar on our website. We also like to see faces to our commenting users. With the activated Gravatar function, we also extend our service on our website. After all, we want you to feel comfortable on our website and to receive an extensive and interesting offer.

What data is stored by Gravatar?

For example, when you post a comment on a blog post that requires an email address, WordPress checks whether the email address is linked to an avatar at Gravatar. For this request, your email address is sent to the Gravatar or Automattic servers in encrypted or hashed form, including your IP address and our URL. This is to verify that this email address is registered with Gravatar.

If so, the image (Gravatar) stored there will be displayed together with the published comment. If you have registered an e-mail address with Gravatar and comment on our website, further data will be transferred to Gravatar, stored and processed. In addition to IP address and data on user behavior, this includes, for example, browser type, unique device ID, preferred language, data and time of page entry, operating system and information on the mobile network. Gravatar uses this information to improve its own services and offers and to gain better insight into the use of its own services.

The following cookies are set by Automattic when a user uses an e-mail address registered with Gravatar for a comment:

Name: gravatar
Wert: 16b3191024acc05a238209d51ffcb92bdd710bd19311223672-7
Purpose: We were not able to obtain exact information about the cookie.
Expiration date: after 50 years

Name: is-logged-in
Value: 1311223672-1
Purpose: This cookie stores the information that the user is logged in using the registered e-mail address.
Expiration date: after 50 years
How long and where is the data stored?

Automattic deletes the collected data when it is no longer used for its own services and the company is not legally required to retain the data. Web server logs such as IP address, browser type and operating system are deleted after approximately 30 days. Until then, Automattic uses the data to analyze traffic on its own websites (for example, all WordPress pages) and to troubleshoot potential problems. The data is also stored on Automattic’s American servers.
How can I delete my data or prevent the data storage?

You have the right to access and delete your personal data at any time. If you have registered with Gravatar with an email address, you can delete your account or email address at any time.

Since only when you use an email address registered with Gravatar will an image be displayed and data be transferred to Gravatar, you can also prevent your data from being transferred to Gravatar by commenting on our website or posting articles using an email address not registered with Gravatar.

You can manage, deactivate or delete possible cookies that are set during the commenting process in your browser. Please note that any comment functions will then no longer be available to the full extent. Depending on which browser you use, the management of cookies works a little differently. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Automattic is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC .
For more details on the privacy policy and which data is collected by Gravatar in which way, please visit https://automattic.com/privacy/, general information about Gravatar can be found at http://de.gravatar.com/.

YouTube Privacy Policy

We have included YouTube videos on our website. So we can present you interesting videos directly on our site. YouTube is a video portal, which is a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page on our website that has an embedded YouTube video, your browser automatically connects to the servers of YouTube or Google. Various data is transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.

In the following, we would like to explain to you in more detail what data is processed, why we have included YouTube videos and how you can manage or delete your data.

What is YouTube?

On YouTube, users can watch, rate, comment and upload videos for free. Over the last few years, YouTube has become one of the most important social media channels worldwide. To enable us to display videos on our website, YouTube provides a code snippet that we have integrated into our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to provide the best possible user experience on our website. And of course, interesting videos should not be missing. With the help of our embedded videos, we provide you with further helpful content in addition to our texts and images. In addition, the embedded videos make our website easier to find on the Google search engine. Even if we place advertisements via Google Ads, Google can – thanks to the data collected – really only show these ads to people who are interested in our offers.

What data is stored by YouTube?

As soon as you visit one of our pages that has a YouTube video embedded, YouTube at least sets a cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube can associate your interactions on our site with your profile, usually by using cookies. This includes information such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution, or your Internet service provider. Other data may include contact information, any ratings, sharing content through social media, or adding to your favorites on YouTube.

If you are not signed in to a Google Account or YouTube account, Google stores data with a unique identifier associated with your device, browser or app. For example, your preferred language setting is preserved. But much interaction data cannot be stored because fewer cookies are set.

In the following list we show cookies that were set in the browser in a test. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand we show cookies that are set with a logged in account. The list cannot claim to be complete, because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y311223672-1
Purpose: This cookie registers a unique ID to store statistics of the video viewed.
Expiration date: after session end

Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.
Expiration date: after 8 months

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.
Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiration date: after 8 months

Other cookies that are set when you are logged in with your YouTube account:

Name: APISID
Wert: zILlvClZSkqGsSwI/AU1aZI6HY7311223672-
Purpose: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.
Expiration date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user’s consent to use various Google services. CONSENT is also used for security purposes to verify users and protect user data from unauthorized attacks.
Expiration date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile about your interests. This data helps us to display personalized advertising.
Expiration date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL..
Purpose: Information about your login data is stored in this cookie.
Expiration date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiration date: after 2 years

Name: SID
Value: oQfNKjAsI311223672-
Purpose: This cookie stores your Google Account ID and your last login date in digitally signed and encrypted form.
Expiration date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information about how you use the website and what advertisements you may have seen before visiting our site.
Expiration date: after 3 months
How long and where is the data stored?

The data that YouTube receives from you and processes are stored on Google’s servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google data centers are located. Your data is distributed on the servers. So the data can be retrieved faster and is better protected against manipulation.

Google stores the collected data for different lengths of time. Some data can be deleted at any time, others are automatically deleted after a limited time and some are stored by Google for a longer time. Some data (such as elements from “My activity”, photos or documents, products) that are stored in your Google account will remain stored until you delete them. Even if you are not signed in to a Google Account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

Basically you can manually delete data in your Google Account. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months, depending on your decision, and then deleted.

Regardless of whether you have a Google Account or not, you can configure your browser to delete or disable Google cookies. This works in different ways depending on the browser you use. The following instructions will show you how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

WooCommerce Privacy Policy

We have integrated the open source store system WooCommerce as a plugin on our website. This WooCommerce plugin is based on the content management system WordPress, which is a subsidiary of Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA) Through the implemented functions, data is sent, stored and processed to Automattic Inc. In this privacy policy, we will inform you what data is involved, how the network uses this data and how you can manage or stop the storage of data.

What is WooCommerce?

WooCommerce is an online store system that has been part of the WordPress directory since 2011 and was developed especially for WordPress websites. It is a customizable, open source eCommerce platform based on WordPress and also integrated into our website as a WordPress plugin.

Why do we use WooCommerce on our website?

We use this practical online store solution to offer you our physical or digital products or services in the best possible way on our website. The aim is to provide you with a simple and easy access to our offer, so that you can find your desired products quickly and easily. With WooCommerce we have found a good plugin that meets our requirements for an online store.

Which data is stored by WooCommerce?

Information that you actively enter in a text field in our online store can be collected and stored by WooCommerce or Automattic. So when you register with us or order a product, Automattic may collect, process and store that information. In addition to e-mail address, name or mailing address, this may include credit card or billing information. Automattic may also use this information for our own marketing campaigns.

There is also information that Automattic automatically collects from you in so-called server log files:

  • IP address
  • Browser information
  • Preset language setting
  • Date and time of web access

WooCommerce also sets cookies in your browser and uses technologies such as pixel tags (web beacons), for example, to clearly identify you as a user and possibly to offer interest-related advertising. WooCommerce uses a number of different cookies which are set according to the user action. This means, for example, that when you place a product in the shopping cart, a cookie is set so that the product remains in the shopping cart when you leave our website and return at a later date.

Here we show you an exemplary list of possible cookies that can be set by WooCommerce:

Name: woocommerce_items_in_cart
Value: 1
Purpose: The cookie helps WooCommerce to determine when the content in the shopping cart changes.
Expiration date: after session end

Name: woocommerce_cart_hash
Wert: 447c84f810834056ab37cfe5ed27f204311223672-7
Purpose: This cookie is also used to recognize and save the changes in your shopping cart.
Expiration date: after session end

Name: wp_woocommerce_session_d9e29d251cf8a108a6482d9fe2ef34b6
Wert: 1146%7C%7C1589034207%7C%7C95f8053ce0cea135bbce671043e740311223672-4aa
Purpose: This cookie contains a unique identifier for you so that the shopping cart data can be found in the database.
Expiration date: after 2 days
How long and where is the data stored?

Unless there is a legal obligation to store data for a longer period, WooCommerce deletes the data when they are no longer needed for the purposes for which they were stored. For example, server log files containing technical data on your browser and IP address are deleted after about 30 days. Until then, Automattic uses the data to analyze the traffic on its own websites (for example, all WordPress pages) and to solve possible problems. The data is stored on American servers of Automattic.
How can I delete my data or prevent the data storage?

You have the right to access your personal data at any time and to object to its use and processing. You may also file a complaint with a governmental regulatory agency at any time.
In your browser, you also have the option of individually managing, deleting or deactivating cookies. However, please note that deactivated or deleted cookies may have a negative effect on the functions of our WooCommerce online store. Depending on which browser you use, the management of cookies works slightly differently. Below you will find links to the instructions for the most common browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Automattic is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal information. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC.
For more details on the Privacy Policy and what information is collected by WooCommerce in what ways, please visit https://automattic.com/privacy/ and for general information about WooCommerce, please visit https://woocommerce.com/.

Cloudflare privacy policy

On this website we use Cloudflare from Cloudflare, Inc. (101 Townsend St., San Francisco, CA 94107, USA) to make our website faster and more secure. Cloudflare uses cookies and processes user data. Cloudflare, Inc. is an American company that provides a content delivery network and various security services. These services are located between the user and our hosting provider and act as a reverse proxy for websites. What this all means exactly, we will try to explain in more detail below.

What is Cloudflare?

A Content Delivery Network (CDN), as provided by Cloudflare, is nothing more than a network of servers connected via the Internet. Cloudflare has distributed such servers all over the world to bring websites to your screen faster. Simply put, Cloudflare makes copies of our website and places them on their own servers. If you visit our website now, a load balancing system ensures that the largest parts of our website are delivered from the server that can display our website the fastest. The distance of data transfer to your browser is significantly shortened by a CDN. Thus, the content of our website is delivered to you by Cloudflare not only from our hosting server, but from servers all over the world. The use of Cloudflare is especially helpful for users from abroad, because here the page can be delivered from a server nearby. Besides the fast delivery of websites Cloudflare also offers various security services, like DDoS protection or the Web Application Firewall.

Why we use Cloudflare on our website?

Of course we want to offer you the best possible service with our website. Cloudflare helps us to make our website faster and more secure. Cloudflare offers us web optimizations as well as security services like DDoS protection and web firewall. This also includes a reverse proxy and the content distribution network (CDN). Cloudflare blocks threats and limits abusive bots and crawlers that waste our bandwidth and server resources. By storing our website in local data centers and blocking spam software, Cloudflare enables us to reduce our bandwidth usage by approximately 60%. Delivering content from a data center near you and some web optimization done there reduces the average loading time of a website by about half. According to Cloudflare, the “I’m Under Attack Mode” setting can mitigate further attacks by displaying a JavaScript calculation task that must be solved before a user can access a website. Overall, this makes our website much more powerful and less susceptible to spam or other attacks.

What data is stored by Cloudflare?

Cloudflare generally only forwards data that is controlled by website operators. The contents are therefore not determined by Cloudflare, but always by the website operator himself. In addition, Cloudflare may collect certain information about the use of our website and process data that is sent by us or for which Cloudflare has received appropriate instructions. In most cases, Cloudflare receives data such as contact information, IP addresses, security fingerprints, DNS protocol data and performance data for websites, which is derived from browser activity. For example, log data helps Cloudflare identify new threats. In this way, Cloudflare can ensure a high level of security protection for our website. Cloudflare processes this data within the scope of its services in compliance with the applicable laws. This includes of course the basic data protection regulation (DSGVO).

For security reasons Cloudflare also uses a cookie. The cookie (__cfduid) is used to identify individual users behind a shared IP address and to apply security settings for each individual user. This cookie is very useful, for example, if you use our website from a location where there are a number of infected computers. However, if your computer is trustworthy, we can recognize this from the cookie. In this way, you can surf through our website unhindered, despite infected PCs in the vicinity. It is also important to know that this cookie does not store any personal data. This cookie is absolutely necessary for the Cloudflare security functions and cannot be deactivated.

Cookies from Cloudflare

__cfduid
Expiration period: 1 year
Usage: Security settings for each individual visitor
Example value: d798bf7df9c1ad5b7583eda5cc5e78311223672

Cloudflare also works together with third party providers. These may only process personal data under instructions from Cloudflare and in accordance with the privacy policy and other confidentiality and security measures. Cloudflare will not pass on personal data without our explicit consent.

How long and where is the data stored?

Cloudflare stores your information mainly in the USA and the European Economic Area. Cloudflare can transfer and access the information described above from all over the world. In general, Cloudflare stores user-level data for domains in the Free, Pro and Business versions for less than 24 hours. For Enterprise domains that have Cloudflare Logs (formerly Enterprise LogShare or ELS) enabled, data can be stored for up to 7 days. However, if IP addresses trigger security alerts during cloudflare, exceptions to the above mentioned retention period may occur.

How can I delete my data or prevent data storage?

Cloudflare keeps data logs only as long as necessary and in most cases the data is deleted within 24 hours. Cloudflare also does not store any personal data, such as your IP address. However, there is information that Cloudflare stores indefinitely as part of its permanent logs to improve the overall performance of Cloudflare Resolver and to identify any security risks. You can find out exactly which permanent logs are stored at https://www.cloudflare.com/application/privacypolicy/. All data that Cloudflare collects (temporary or permanent) is cleansed of all personal data. All permanent logs are also anonymized by Cloudflare.

Cloudflare states in their privacy policy that they are not responsible for the content they receive. For example, if you ask Cloudflare whether they can update or delete your content, Cloudflare will always refer to us as the website operator. You can also completely stop the entire collection and processing of your data by Cloudflare by deactivating the execution of script code in your browser or by integrating a script blocker into your browser.

Cloudflare is an active participant in the EU-U.S. Privacy Shield Framework which regulates the correct and secure data transfer of personal data. You can find more information about this on https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0.
More information about data protection at Cloudflare can be found on https://www.cloudflare.com/de-de/privacypolicy/.

Source: Created with the privacy generator of AdSimple in cooperation with fashiongott.de

Zapier


To integrate different databases and web tools we use Zapier, a service of Zapier Inc., 548 Market St #62411, San Francisco, California 94104, USA. When using Zapier, data is transferred to the USA, which is generally considered a third country with an uncertain level of data protection in the DSGVO. We have no knowledge of the content of the transferred data or of the way in which it is used or the duration of its storage by Zapier. We have concluded a contract with Zapier for order processing in accordance with Art. 28 DSGVO.
Zapier is certified under the Privacy-Shield Agreement and thus offers a guarantee to comply with the European data protection law https://www.privacyshield.gov/participant?id=a2zt0000000TNk2AAG&status=Active

Further information on data protection at Zapier can be found at https://zapier.com/privacy/.